Branding

X, Y, Z - Generation Theory - How a Brand Should Speak to Different Generations

Creating a brand directly depends on working with the audience, their tastes, interests, and opinions.

12 major graphic design trends for 2023

12 major graphic design trends for 2023

New trends in graphic design will bring us another year of aesthetic revival and new creative experiments.

How to make a simple product unique

How to make a simple product unique

Today, competition in all areas of the market is very high and it is increasing day by day.

How trademark becomes a brand?

After what trademark becomes a brand, and what pushes customers to differentiate it from other products? How it becomes special?

The Principles of Design

The Principles of Design

The principles of design are universal ideas used by designers to create an effective composition in site designing, logos, posters, and etc

10 creative branding trends in 2019, Part 3

10 creative branding trends in 2019, Part 3

Technology has a great influence on branding trends and when one company starts modern, innovational visuals, people raise their standards and start to expect the same standard in all their f

10 creative branding trends in 2019, Part 1

10 creative branding trends in 2019, Part 1

Let’s start with the most important change which 2019 is going to bring. With the help of technological progress

What is a brandbook

What is a brandbook

The Lemons company was founded in 2012, but started its activities in 2009. At that time, there

Web Page

Web Designs trends 2025 - Part #2

Everything you need to know about web design trends for 2025 - micro animations, motion design, 3D elements, and interactive UX.

Web Design Trends 2025 - Part #1

Digital technology trends, standards and predictions for 2025

Website technical task

Website technical task as a guide

How much does it cost to make a website in 2025?

Website - an investment in the future

Website Creation Cost: How to Plan Your Budget Effectively?

Nowadays, having a quality and functional website is essential for any business.

Create a website

Modern business cannot exist without an online space.

How to write a technical task for a website?

The basis of a successful project is a properly drafted technical task.

I want a website for my company - what should I know before making one?

Creating a website is one of the most important steps for companies.