Branding

How trademark becomes a brand?

After what trademark becomes a brand, and what pushes customers to differentiate it from other products? How it becomes special?

The Principles of Design

The Principles of Design

The principles of design are universal ideas used by designers to create an effective composition in site designing, logos, posters, and etc

10 creative branding trends in 2019, Part 3

10 creative branding trends in 2019, Part 3

Technology has a great influence on branding trends and when one company starts modern, innovational visuals, people raise their standards and start to expect the same standard in all their f

10 creative branding trends in 2019, Part 1

10 creative branding trends in 2019, Part 1

Let’s start with the most important change which 2019 is going to bring. With the help of technological progress

What is a brandbook

What is a brandbook

The Lemons company was founded in 2012, but started its activities in 2009. At that time, there

Interesting

Digital Marketing in the new era

Mоst digitаl business leаders hаve сhаnged the gаme, esрeсiаlly with their mаrketing strаtegies.

როგორ დავიცვათ თანამშრომლები კორონავირუსისგან და რას სთავაზობს ლემონსი ბიზნესს

კორონავირუსის გავრცელების თავიდან აცილების მიზნით, მსოფლიოს სხვადასხვა ქვეყნებში დასაქმებულთა დიდი ნაწილი მუშაობის დისტანციურ რეჟიმზე გადავიდა.

Jack Trout – It’s better to be first than it is to be better

People who are interested in management and marketing know about Jack Trout

10 scientific methods to reduce stress

Stress is becoming one of the main threats to mental health in the 21st century.

10 Body language tips for public speakers

Public speaking is a responsible and exciting task to do. Presenting makes you face of the company or the project

Content is fire, social network is gasoline - Jay Baer

Marketer is a person who must know everything; Content marketing, social network activities, advertising, working on reputation - this is the part of his/her everyday routine

14 entrepreneurs best advice to startupers.

"Multiple people have told me this, and I don't know if I can credit it to a single person, but

How to choose first keywords for SEO?

Many of you have heard of search engine optimization. But not many have yet realized how correctly chosen keywords affect your rating in search engines.